Whiskey.. meet Artificial Intelligence

With AI now pervading every industry, it is unsurprising the whisky industry has fallen victim to AI's charms.

With AI now pervading every industry you can think of, it is unsurprising to learn that the whisky industry has fallen victim to AI's charms.

The distillery feeds recipes, sales data, and customer preferences into machine learning models, which highlight those predicted to be most popular and of the highest quality.

One company using AI to innovate is Kentucky-based Beam Suntory, which uses an algorithm called 'Beam Complete' that predicts how flavours will mix.

The whisky industry is a perfect candidate for AI because it relies on data to provide feedback insights and recommendations to perfect the perfect blend.